Re: Mar 08 by mingyeowhttp://sharedcopy.com/~mingyeow/mar+08sharedcopy.comhttp://sharedcopy.com/images/logo-sharedcopy.png?V0Ming YeowPortals - WSJ.comhttp://online.wsj.com.sharedcopy.com/public/article/6ddf3e1e932781a7cdca1689abbcf2a4.html#8956Sun, 16 Mar 2008 10:48:42 +0800 <span class="content comments_count_7 withoutphoto"
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> <blockquote class="comment_body comment_body1"
>What is it about a Web site that might make it literally irresistible?<a href="http://r3.sharedcopy.com/3drsv#shcp1"
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<blockquote class="comment_body comment_body2"
>who is interested in the evolutionary and biological basis of the human need for information.<a href="http://r3.sharedcopy.com/3drsv#shcp2"
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<blockquote class="comment_body comment_body3"
>new and richly interpretable information triggers a chemical reaction that makes us feel good, which in turn causes us to seek out even more of it.<a href="http://r3.sharedcopy.com/3drsv#shcp3"
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>When you find new information, you get an opioid hit, and we are junkies for those. You might call us 'infovores.' "<a href="http://r3.sharedcopy.com/3drsv#shcp4"
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>We are programmed for scarcity<a href="http://r3.sharedcopy.com/3drsv#shcp5"
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<p class="comment_body comment_body6"
>This is the reason why twitter is so addictive despite so much noise<a href="http://r3.sharedcopy.com/3drsv#shcp8"
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<p class="comment_body comment_body7"
>2 key things here <br />- new and richly interpretable<a href="http://r3.sharedcopy.com/3drsv#shcp9"
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mingyeow4