Re: Mediapitch.ning.com. by seanabradyhttp://sharedcopy.com/~seanabrady/mediapitch.ning.com.sharedcopy.comhttp://sharedcopy.com/images/logo-sharedcopy.png?V0Sean BradyIs Social Media ROI Important? - PitchEnginehttp://mediapitch.ning.com.sharedcopy.com/profiles/blog/a5f8ee44d71790d6eb3ba557a17f595c.html#24296Fri, 31 Oct 2008 03:56:03 +0800 <span class="content comments_count_3 withoutphoto"
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>isn’t it sad that most companies haven’t even upgraded the technology used on their websites to enable commenting and conversation. Of course, it’s even more sad that if they had the technology right, they’re still afraid to use it.<a href="http://r8.sharedcopy.com/55v3n49#shcp0"
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>“Ultimately, the key question to ask when measuring engagement is, ‘Are we getting what we want out of the conversation?’”<a href="http://r8.sharedcopy.com/55v3n49#shcp1"
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> If you want a return on social media then focus on conversations that build lasting relationships based on value exchanged and create great experiences.<a href="http://r8.sharedcopy.com/55v3n49#shcp2"
> <sup>link »</sup></a
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